About Shenzhen

Shenzhen is a coastal city in South China. It is located on a southern tip of the Chinese mainland and on the eastern bank of the Pearl River, neighboring Hong Kong. The country's first special economic zone - the brainchild of late Chinese leader Deng Xiaoping - was established here in 1980. Shenzhen has been a touchstone for China's reform and opening-up policy since then. In merely 37 years, Shenzhen, once a tiny border town of just over 30,000 people, has grown into a modern metropolis. It established many firsts in the history of world industrialization, urbanization and modernization and has become a prosperous, chic, innovative, harmonious and beautiful city.

The city is the high-tech and manufacturing hub of southern China, a State-level innovative city. It has set up new standards of "Shenzhen Quality." The city is also well-known for design, with more than 6,000 design companies employing more than 60,000 people.

Shenzhen has unique cultural charm. Since 2003, when Shenzhen took the national lead in establishing the strategy for a culture-based city. In 2015, Shenzhen started to carry out the Cultural Innovative Development 2020 Plan and made an effort to support original design and the development of cultural creative industries.

Shenzhen has a network of first-class public cultural facilities that allows residents to enjoy thousands of cultural performances. It also has a beautiful natural environment, year-round blue sky, a deep-rooted volunteer culture. It has been called as the heaven for entrepreneurship and makers and a "city with no winter." It was elected one of the top 10 Chinese cities popular with expats in 2016.

 

TOURISM INDUSTRY

One of the most important and profitable tourist cities in China, Shenzhen is regarded as the capital of Chinese theme parks and tourism innovation. With sea, land and air checkpoints, Shenzhen has a safe, quick and convenient tourist transport network. Eating, living, traveling, shopping and recreating in Shenzhen are made easy and fun with ample tourism infrastructure and products and food from around the world. In 2016, the city received 124.85 million tourists, up 7.36% from the previous year. The revenue of tourism reached 137.45 billion yuan, up 10.42%. The foreign exchange earnings from tourism reached US$4.77 billion, down 3.97% from 2015.

 

A TRAVELERS' HUB

Being China's largest port city and window of opening up to the outside world, Shenzhen saw 239 million people traveling across the border in 2016. The policy of allowing mainland citizens to travel to Hong Kong and Macao on individual basis made Shenzhen an intermediate point for people's trips to Hong Kong. Overseas visitors entering China through Shenzhen checkpoints also choose to make Shenzhen one of their destinations.

 

SCENIC SPOTS

There are more than 100 scenic spots around the city, including man-made theme parks, natural ecological parks, coastal resorts, shopping plazas and historic sites. Overseas Chinese Town is one of China's first 5A-rated scenic spots, the highest national level.

 

BEAUTIFUL COASTLINE

Shenzhen has a large number of coastal scenic spots, including Shenzhen Bay, Mangrove Nature Reserve and a 15-kilometer coastal leisure corridor in the west, with Zhongying Street, Dameisha and Xiaomeisha beaches, Sea World and Dapeng Peninsula in the east. The coastline along Dapeng Peninsula was named one of the eight most beautiful coasts in China by Chinese National Geography magazine. Shenzhen has more than 20 public beaches, some of which are linked by seaside walkways. The OCT Bay is dubbed the "cultural lounge of Shenzhen" and the Shekou International Cruise Home Port has become a new tourist attraction.

 

NATURAL BEAUTY

OCT East, a national ecological resort occupying about 9 square kilometers, aims to provide visitors with an opportunity to escape from the bustle of city life and return to nature. Tourists can also feel tranquility at other local spots including Fairy Lake Botanical Garden, 943.7-meter Wutong Mountain, the mountainside Hongfa Temple, Evergreen Resort, Waterlands Resort, Guangming Farm, Qiniang Mountain and Fenghuang Mountain.

 

SHOPPING PARADISE

Shenzhen is renowned as a shopping paradise, with abundant choices of international luxury goods and local products at hand. The culturally diverse city offers a variety of foods, from Western cuisines to local street food. A profusion of shopping malls and department stores provides a pleasant atmosphere for shoppers.

With a developed retail network, there are more than 204,000 retail outlets in Shenzhen, with floor space of more than 25 million square meters, or 1.52 square meters per capita. There are nearly 500 stores that have floor space of more than 5,000 square meters. Eight top national retail chains, such as China Resources Vanguard, are headquartered in Shenzhen.

 

NATIVE PRODUCE

Shenzhen's famous native produce and foods include Shajing oysters, Nanshan litchi, Xixiang shrimp, Fuyong fish, Nan'ao abalone, Longgang chicken, Pingshan oranges, Xili mangos, Songgang preserved duck, Gongming roast goose, Guangming young pigeon and more than 150 kinds of medicinal herbs.

 

FOOD AND BARS

Shenzhen serves some of the best food in the world. With thousands of eateries, visitors can taste delicious food representing countless cultures. Bar streets, including those in Shekou Sea World, Window of the World and Coco Park, all provide good choices for pubgoers at night.

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